Fixed Price
The Visionary Roadmap Session gives you clarity before making larger decisions about your venue’s brand, website or marketing. We visit your venue to understand your story, market position, customer journey, goals and opportunities, then provide a comprehensive roadmap document outlining our findings, strategic direction and recommended next steps.
Strategic Preparation
Review of your current website, brand presence and marketing activity
Research into your local market and competitor landscape
Keyword and search opportunity review
Preparation before visiting your venue so the session is informed and focused
Venue Understanding
In-person consultation at your venue with Erin and Joshua
Exploration of your story, heritage, values and personality
Discussion around your current and desired market position
Understanding of your setting, atmosphere, customer journey and surrounding area
Commercial Direction
Review of your business goals, growth ambitions and expansion opportunities
Identification of missed revenue, enquiry and positioning opportunities
Discussion around the couples your venue is best suited to attract
Insight into how your venue can increase perceived value over time
Brand, Customer & Visibility Direction
Ideal customer profiling based on your venue, goals and market
Brand positioning, messaging and personality recommendations
Creative direction for photography, videography, website and future marketing
Keyword research, search volume insight and visibility opportunities
Roadmap Delivery
Comprehensive Visionary Roadmap Document for you to keep and use
Clear summary of findings, recommendations and strategic direction
Practical next steps for brand, website, marketing and visibility
A blueprint you can use internally, take elsewhere or ask E&J to implement
You want clarity before investing in a new brand, website or marketing strategy
You know your venue has more potential, but you are unsure what should happen next
You want professional insight into your current market position and future opportunities
You feel your marketing has become reactive rather than strategically planned
You rely heavily on third-party platforms and want to build assets your venue owns
You want to understand how Google, search visibility and content could support future enquiries
You want recommendations based on your business, not a generic package
Before We Visit
Preparation
Before visiting your venue, we review your current digital presence, local market, competitors and existing marketing activity so we can arrive with informed questions and useful context.
At Your Venue
Venue Consultation
We spend three hours at your venue exploring your story, values, audience, competitors, goals and current challenges. Visiting in person allows us to understand the setting, flow, atmosphere and details that cannot be fully understood from a website alone.
After The Session
Strategic Development
After the session, we consolidate everything discussed into a clear strategic direction, identifying opportunities across your brand, website, customer journey, content, search visibility and long-term marketing assets.
Your Roadmap
Roadmap Delivery
You receive your Visionary Roadmap Document, giving you a practical blueprint for the next stage of your venue. There is no obligation to continue working with us, but we can lead the implementation if you choose to move forward.
Do we have to work with you after the session?
No. The Visionary Roadmap Session is valuable as a standalone consultation. You will receive a strategic roadmap document that you can keep, use internally or take elsewhere. If you do want us to implement the recommendations, we can lead the project through to completion.
Why do you need to visit the venue in person?
A wedding venue cannot be fully understood through a website or a set of images. Visiting in person allows us to experience the atmosphere, setting, flow, details and surrounding area, which all influence how the venue should be positioned and communicated.
What will we receive afterwards?
You will receive a comprehensive Visionary Roadmap Document outlining our findings, recommendations and strategic direction. This includes insight into your market position, customer profile, brand opportunities, creative direction, search visibility and suggested next steps.
Does the session include SEO or keyword research?
Yes. As part of the roadmap, we review relevant search opportunities, keyword demand and your current organic visibility. This helps identify where improved rankings, stronger content and clearer website structure could support future traffic and enquiries.
Is this suitable if we already have a website or branding?
Yes. The session helps us understand what already exists and whether it still supports your goals. Your current assets may have strong foundations, but we assess what should be kept, refined, extended or improved before recommending any further work.
How quickly can we begin after the session?
If you choose to continue working with us, the next stage can begin once the Visionary Roadmap has been completed and the recommended scope of work has been agreed. Full brand, creative direction and website implementation projects typically require a minimum of 12 weeks from the start of Stage Two.
